A few tips for rebranding by Ronn Torossian

Ronn Torrosian CEO of 5wpr keeps on sharing useful stuff for the PR professionals and business owners. Recently he shared few tips for re-branding. Have a look:

1. Physical factor

Changing the way in which a product is presented in the market can be a big gain or loss.  Presentation plays a significant role in making your product popular in the market.

2. Emotional factor  

If you are making any changes in the way you have presented your brand, be careful while asking customers to accept those changes. There is a possibility that customers may appreciate the changes you have made or they may not accept those changes.

3. Psychological factor

If people are not able to understand why the changes have been made, then surely they will reach to a conclusion thinking you as selfish and dismissive. So, it would be a better idea to make people understand why the changes are necessary and how they will benefit from those changes?

Don’t let the critics bring you down, says Ronn Torossian the CEO of 5WPR a Public Relations firm!

When it comes to building brand identity, patience is the key, says Ronn Torossian the Chief Operative Officer of 5WPR, the Public relations firm that has given a much needed boost to business people and many companies as well.

It is possible that a mistake from your past, might come back to haunt you, and eventually blow your reputation and business into smithereens. But this can be just a temporary phase, as long as you know how to tackle the situation.

If you hide from the situation, it will only make it worse. So instead face the public and do as much damage control as possible. For this, you will need to have a clear view of what you should say and what you should not.

A good PR firm understands how the market works, and how certain actions will transpire; but more importantly, how it can get you back in the game without compromising too much.